
https://www.inkmedia.eu/-per request of the publisher
Throughout the blogs, I found that a fragmented structure, purposeful picture choice, many supportive links, and a simple color scheme and design made for the most enjoyable blogs to read.
In the age of instant gratification, unless you're very interested in the topic, reading a giant chunk of text is very irritating and off-putting, and I found the blog format was useful
the information was broken into small, easily digestible segments, which was far less daunting and off-putting than seeing a massive chunk of text. I have the attention span of a goldfish, and given the exposure to technology from a young age most of my peers experienced, they likely do as well. The segmented structure of these blogs make them easily digestible for an audience used to instant gratification, and I'm finding that it is far less anxiety inducing to write in this fragmented way than in an essay format. I found when reading these blogs for homework, I chose to start with the article discussing "y'all", because it appeared to be very brief and easy to read, and although she gave lots of information and personal anecdotes, the fragmented structure made it feel like reading bullet points on a powerpoint, condense tidbits of information allowing for quick, easy digestion. The format of football references, followed by relating them to the Centurylink service, was well thought out, and made the service out to mirror all aspects of a successful football team, building an association with the success of the service, and its benefits to teams or businesses.
The color schemes and designs of the blogs were decidedly simple, leaving lots of open space for the text to exist in and stand out, the design of the blogs was never excessive or indulgent, which made it very easy to read, with limited distractions (aside from links to other posts, contact information, and products). A simplistic, clean aesthetic really helps to make these blogs look "professional". The rackspace blog was clearly designed to appeal to business professionals, or those looking to become professionals, and has a generic look, with links to its products and information always visible to the reader, which is a good way to influence the reader to buy into their products and advice.
The photos on each blog were good supplements to the readings, supporting and illustrating their ideas, and sometimes showcasing the personality of the author. The support of illustrations can help explain abstract concepts in a way difficult to achieve using only words. For many, a visual aid is necessary to truly comprehend data, and charts leave a much more significant impression on the reading that simply hearing the numeral statistic. The chart showcasing the poor voter turnout for presidential candidate Marianne Williamson in early polls shows just how little support she recieved from the public, and made her attempt at a campaign for presidency look pathetic. The "She Dwells in Possibility" blog seems to be catered towards a pinterest mom demographic, with the cute slogan and rustic "hey y'all" welcome sign, the entire website looks very friendly and welcoming, the entire website in very cohesive.
The frequent links scattered throughout many of the blogs helped further legitimize the articles, by giving context for references, citing information for those who read into the information they're presented, and linking to products, like book recommendations. The ability to send the reader to a whole other website, confronted with entirely new information, helps separate the blogging medium from other forms of media because of its internet enabled interconnectedness, which adds many layers to the reading experience.
This is an Echidna, an egg laying mammal from Australia, no real reason for him to be here, besides my wanting to demonstrate my ability to take photos from Flickr, I just think they look cool.

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